The Best Time to Buy and Sell a Home

Have you ever heard that Spring is the best time to sell a home? While there are certainly seasonal patterns in the greater Cincinnati real estate market just like most places, the main thing to consider is what the situation is when you are ready to sell or buy. Timing does matter, but having a good strategy for the season you’re in matters more!

March to May: More Inventory, More Competition

Due in part to school calendars, better weather, and corporate relocations, Spring is still the most popular time of year to see new homes come up for sale. You’ll see this pattern most dramatically in high demand school districts, because many families find it easier to make a move when their children are out of school for the summer. For sellers, this can mean that you are competing against more listings, so it can be tough to stand out; you’ll want a solid agent advising you on pricing, presentation, and negotiations to make sure you achieve your goals.

Buyers know this pattern if they’ve been watching the market for a little while, and they know it will mean more options to choose from, but also multiple offer situations due to the large number of competing buyers this time of year. Without strong financing and expert negotiation, it can be tough to win and many Spring shoppers find themselves having to write a few offers before they get under contract. Buyers who need concessions from sellers often have trouble competing in the Spring, but if they’re willing to take on a home that might need some updating or has other issues that their competitors turn down, deals can still be made!

June to August: Still Active, More Pressure

As schools start to close for the summer, there are usually still plenty of homes on the market, but this starts to change over the summer. Many buyers start to feel that they’re under more pressure to find the right home before school starts up again, and sellers start to worry that they’ll run out of time as well while watching other homes go pending. Plus, many families choose summer for their family vacations, so between being out of town and coordinating summer sports activities, it can be more challenging to get to the right house at the right time.

On the upside, most homes show their best in the summer! Sellers should focus more than ever on their curb appeal and landscaping during this time. Buyers normally see a little less competition by this point in the year, and they often have a little more time to make a decision. This can mean more contracts staying together than during busier times.

September to November: More Opportunities

Autumn traditionally brings fewer new listings to the market, and homes tend to stay on the market longer which usually results in more price reductions than other seasons. Sellers during this time are usually more motivated, and since some Buyers have decided to hold off until the next year by this point, Buyers should see less competition overall. This particularly benefits move-up Buyers who need to sell their current home in order to buy the next one, property investors who can more easily pick out the homes that aren’t appealing in their current state to the rest of the buyer pool, and first time buyers who might not have been as attractive to sellers earlier in the year.

December to February: Less Volume, More Intent

If there’s one rule about winter, it’s that anyone who’s buying or selling during this time is likely to be very motivated. There’s less daylight to see homes, colder temperatures, and lots of holiday activities to juggle on the calendar. Most homes don’t look as pretty without leaves on the trees, and snow is only charming to a point. Sellers can expect serious buyers during the winter who really want or need to move, perhaps due to hating their rental, job relocation, or other life events. Buyers won’t have as much competition in the marketplace, but they’ll also have less to choose from so it’s not the ideal season to be picky.

Winter is a great time to reach out to your agent, though, if you are considering making a move in the next 12 months. Sellers will have more time to get an idea of their home’s current and projected resale value, professional input on what improvements might be worth the money, and which season might be best for their particular neighborhood and situation. Buyers can start casually viewing homes for sale, and first timers especially can use this time as a learning period to see what types of homes they might like, what some common areas of concern might be, and which homes sell faster than others — while at the same time continuing to save for their down payment, or improving their credit to put themselves in a better position when they find the right home.

Should You Time the Market?

You can see in the charts above that these trends seem to be true throughout greater Cincinnati (each one pulled data from a different county), but keep in mind that this can vary on a micro level: urban, suburban, and rural markets all function a little differently, which is why it’s so important to review your specific situation with a great agent. Your price range, school district, and percentage of investors to owner-occupants can also affect market activity and timing, not to mention national factors such as mortgage rates and economic or political uncertainty.

My personal feeling is that the best time to sell your home is when you’re ready to sell: when you’ve made all the improvements you are willing and able to make, when you’re financially and emotionally ready for the change, and when you have a solid plan. The same concept applies to buyers! If you are financially prepared to buy a home, and homes in that price range align with your goals, it’s time to start looking.

“Ninety percent of all millionaires become so through owning real estate. More money has been made in real estate than in all industrial investments combined. The wise young man or wage earner of today invests his money in real estate.” - Andrew Carnegie

Your Buyer Agent Needs You to Commit

It’s really happening: just as clients who are selling their homes with an agent need to sign a contract, buyers are finally being asked to do so as well when seeking the services of a licensed agent. In fact, there are now regulations in place through the National Association of REALTORS® (NAR) and laws in many states requiring that any agent showing a property to a buyer have a written agreement in place beforehand. These agreements can take many forms, but this handy infographic provides a solid overview.

Buyer representation agreements, aka buyer broker agreements, are contracts between a real estate broker and a buyer in which the brokerage agrees to work on behalf of the buyer (both through advice and assistance with identifying potential homes and securing access rights to them), and the buyer agrees to ensure that the broker gets paid a commission for their services. If this concept sounds foreign to you, you’re not alone! Prior to a legal settlement that went into effect in 2024, most agents would work informally with buyers until they reached the point of writing an offer on a property — and even then, they would usually only commit to working with the agent for that transaction. If you’re wondering whether that led to agents showing many properties to many different people without any form of compensation…yes, that was definitely happening.

But agents sometimes not getting paid for their work wasn’t the root of the lawsuit and eventual settlement; on the contrary, it was the question of who was paying the buyer side commission and how that information was disclosed to all parties. (There were also claims that commission rates were artificially driving up home prices across the nation, but since the average commission rate actually decreased over the same amount of time, that was clearly incorrect). Before the settlement in 2024, the commission that sellers paid to their listing broker was customarily split with the buyer’s broker, and the exact amount of the split was advertised privately between brokers in the MLS. Some sellers felt that they were paying more than necessary since their commission was being used to compensate the agent representing the buyer, and buyers had no idea how much their agent would be paid until closing.

There were several scenarios in the old model that had the potential to harm consumers, such as agents potentially not showing listings that were offering low compensation splits, or encouraging buyers to make offers on homes that had “bonus” commission amounts. I didn’t come across this very often in my area, but it’s not hard to see how that could happen. Luckily, under the new guidelines, the amount of commission being paid to each agent and by whom will be much more clear, and while sellers have so far been willing to pay the buyer agent commission on behalf of most of my clients, that topic is now outlined in the offer to purchase so there are no surprises. Brokers can no longer advertise the amount of commission a seller is willing to pay on behalf of a buyer on the MLS, which will hopefully put all listings on a level playing field with buyer agents.

Two important exceptions to the buyer broker agreement rule are 1) that a listing agent MAY show their own listing to a buyer with whom they do not have a contract and 2) no contracts are needed for buyers attending an open house even if it is hosted by an agent other than the listing agent. In other words, if you’re a buyer who isn’t yet represented by an agent, you can schedule a showing directly with the listing agent or attend an open house. This can be very helpful for evaluating agents and viewing homes before you’re ready to commit, although some agents fear that it will lead to an increase in dual agency (where one broker or agent represents both parties in a transaction). There will always be bad actors who try to find a way around the rules, but the general hope is that having open and honest discussions about commission, and about commitment between client and agent, will lead to a higher standard of service for consumers.

The ABCs of HOAs

Love ‘em or hate ‘em, homeowners associations are part of daily life for many in greater Cincinnati and around the nation. While the earliest examples were often private agreements in wealthy areas to maintain property values and neighborhood aesthetics, beginning in the 1950s they also served to take over some responsibilities traditionally filled by local governments such as road maintenance, security, and parks or other communal areas. They have remained popular especially in areas with rapid suburban growth, and today over 73 million Americans live in communities governed by HOAs. Some municipalities even require HOAs for new construction neighborhoods.

HOA advocates usually prefer the consistent landscaping and housing style, which can keep property values consistent because there are many comparable homes nearby held to a similar standard and offering the same amenities, like pools, tennis courts, walking trails, or exercise facilities. But if you’re not a fan of paying dues, adhering to rules about the appearance and use of your property, or trusting a group of strangers to manage funds or apply rules consistently, an HOA is probably not for you.

HOAs can have different rules and powers, so it’s important to review the Covenants, Conditions & Restrictions (or CC&Rs) to understand, for example, whether there are rules about paint colors or fence types, screening in the deck of a condo, or the quantity and types of animals are allowed. Some smaller HOAs that include only single family homes might only charge a small annual fee to cover the maintenance of a sign at the entrance or street lighting, while a condominium HOA might charge higher monthly fees and regulate noise volumes, package delivery locations, and the number of guests that may park in the lot.

On the plus side, if you live in an HOA with a shared pool, playground, or park, you don’t have to worry about maintaining any of that yourself. Don’t want to garden or shovel your driveway? Find a neighborhood that includes landscaping and snow removal in the fees. HOAs with property types that share roofs (condominiums, townhomes, landominiums, some patio homes) often cover roof maintenance and replacement. You might also save on utility bills if you live in an HOA that includes water, sewer, trash, or even natural gas and electric.

Your quality of life in an HOA community may also be affected by the professional management company they use to handle payments, repairs, maintenance, landscaping, etc. It’s important to note that these companies vary in quality and services, and that HOAs can elect to switch companies by member vote.

In addition to the CC&Rs, you should review any recent financial statements, meeting minutes, special assessments, and insurance policies — mortgage lenders will require these as well. Here’s why:

• During the subprime mortgage crisis, many HOAs suffered severe financial losses when foreclosed homeowners (and the banks who retained the properties) were no longer paying their dues. This brought about new standards for the amount HOAs hold in reserves, the amount of insurance coverage they have, etc.

• HOA meeting minutes can be dry reading, but it’s often the only way to know whether there are any potential special assessments for large expenditures, or ongoing disputes between your potential neighbors and the HOA or its management company.

• All HOAs should carry insurance coverage sufficient to cover any shared facilities, and in condominiums it needs to cover the replacement cost of the entire building. If these coverage amounts are not sufficient, homeowners can face serious financial burdens as seen in one local community this year.

Do you have more questions about HOAs? Let me know!

What to Consider When Buying Your First Home

Are you ready to buy your first home? First off — in case no one has told you already — I’m so proud of you! Purchasing a home is a sign that you’ve reached a level of financial stability that some people never do, so give yourself a quick pat on the back. Then sit down and get ready to take some notes, because this is serious business and the more you know…well, you get the idea.

Buyers today have their fair share of struggles — rents are high, but so are home prices. Salaries aren’t growing at the same rate as inflation, interest rates have risen a lot over the past few years, and many are having to wait longer to purchase their first home than their parents did. But if you’re confident that you’ll be living in the same area for the next 2-5 years, owning a home is the most common and effective way to build wealth. I’m not just saying that because it’s my business: the gap in wealth between homeowners and renters has always been significant, but has been growing steadily over the past 30 years.

Step one should always be evaluating your financial position: How is your credit? How much of a mortgage can you qualify for? What kind of monthly payment are you comfortable with? How much money do you have saved for a down payment? What types of loan options are available to you? Do you qualify for any down payment assistance or grants to help with closing costs? A good real estate agent can put you in touch with local lenders who will be happy to discuss all of the options available to you, so you can determine your desired budget and get a better idea of how much money you’ll need to have on hand. They can even help you if you’re not ready: many lenders offer advice on debt reduction and improving your credit score to make sure you’re as qualified as possible when the time comes.

Next up, interview some buyer agents if you don’t already know one that you trust. Have an honest conversation about what to expect in the current market in terms of competition, pricing, and seller concessions. Find out if they only work in specific areas or price ranges, if they have scheduling conflicts that will make it difficult to meet up for showings, and if they understand your needs and wants. How much do they expect you to pay in commission, and will they negotiate to have that and/or other costs paid by the seller? Are they knowledgable enough to help identify red flags during showings, and make sure you don’t overpay?

Finally, decide whether you’re going to have anyone else help you in this process, such as an attorney, an aunt who’s a broker in another state, your bestie who bought a home last year, or your parents who have offered to gift you money to move out of their basement (or just because they love you). Whose advice do you value? Let your agent know that they’ll be helping you make smart decisions and they should be welcomed with open arms; after all, we like meeting new people! Getting opinions from someone who’s not making money from your purchase isn’t a bad idea, and it should give your agent more peace of mind that you’re going to be happy about your decision for years to come.